We’re a people business.

Finding the right people for your project is what we’re good at. Very good at.

Thank you so much Tracey and the team at THN for always going over and above to not only recruit great respondents who are on spec and high contributors in the focus groups, but also help us pressure test our pre-tasks by actually completing the tasks yourselves by going to the store and taking pictures – we are so grateful!

Kim Braganza, Added Value

Again thanks for all your effort on the job – it was fantastic to work with you and your team… looking forward to the next one!

Ben White, Ruby Cha Cha

Excellent people in terms of respondents being on spec even to the segment level, being talkative and friendly, doing pre-work, and letting us into their homes. So massive thank you there. It really contributed to the success of the project!

Carina Serreze, Fiftyfive5

I know yesterday’s groups were a bit of a challenge for you to recruit, I just wanted to assure you that your efforts didn’t go in vain – they were an absolutely fantastic bunch of women and we got a lot from the group yesterday. Thank you for all of your work, we were really pleased with the recruitment and are looking forward to tonight’s group!

Emily Sak, Pacific Magazines

I have to say, I worked with many recruitment companies in different states & regions, in terms of the level of quality and consistency, THN is the best by far! Well done!

Isabel Zhang, Nielsen

We were very happy with the recruitment – all the respondents were on spec, happy to join in and engaged. We appreciated the speed with which you recruited the groups and the professionalism of your staff.

Sara-Lee Been, Fifth Dimension

Just wanted to say thanks for everything on this project. All the respondents were fantastic, despite a rather challenging screener and complex segments. You’ve been flexible, communicative and helpful at every step of the way and this has really reinforced everything I love about working with THN.

Steph Karayannis, Fiftyfive5

Thanks for everything, we couldn’t have done it without you, you guys provided more than quarter of the sample from amongst 10 different suppliers!

Soo Bahk, ADP Group

I just wanted to say what a delight it has been to work with you on this project. You have been nothing short of fabulous. Every step of the way you have been there, followed up and sorted it out. Thank you, thank you, thank you!

Vivian Rowden, Through The Looking Glass

Thank you! 94% recall rate, must be a new world's record!

Jodi, Ipsos

Firstly I have to say a huge thank you for the respondents, they were great and right on spec. Everyone turned up, and in fact because everyone was ten minutes early last night we started and finished early.

Katharine Milner, The Leading Edge

Tracey has really represented everything we look for from recruiters. She has been completely fabulous in checking on how things are going and working with us to find solutions whenever anything arises

Hannah Krijnen, Fiftyfive5

The online communities were buzzing and it has been hard to choose respondents for the next research stage... since they have all been so good!

Belinda Heath, Real Ethnography

I look forward to working with you again soon - you always make things nice and easy for me. It's wonderful passing things to you and feeling assured everything will be done to the correct specs.

Janice Armstrong, Colmar Brunton NZ

We have been using The Human Network since 2007 to recruit panelists for our consumer tests and we have always found you to be helpful, cooperative and efficient.

David Harris, Sanitarium

Amazing response! I am wrapped!! And so is the client! And the host is incredibly impressed at the engagement on this project... says it is his highest ever, mind you, a very engaging subject!

Gabrielle Zerafa, Nielsen

Just wanted to say that the latest project you recruited (10 groups) was so great - we were super happy with the quality of the respondents and how articulate and on spec they were. Thanks again to you and the team for such great work!

Peter Drinkwater, House of Brand

Thanks for the respondents today. They were fantastic and exactly what I was looking for.

Rigas Harbilas, The Practice

Super recruitment again so thanks a lot for all of your efforts. It makes my job easier when we’ve got great people to chat to. The client was very impressed with the quality too.

Claire Martin, Added Value, Shanghai

...These were some of the best respondents I've ever had. All were articulate and they all participated well.

David Templeman, MediaCom

Once again, last night was a great group. Thank you so very much for all your hard work. I am again extremely impressed with all that you did.

Paul Benning, IBI Partners

Thanks so much for your fantastic service - it’s always great to work with you! The panelists were really cooperative and easy to work with – I don’t think there were any dramas at all. It was a long day but I believe we have gathered some very valuable data.

David Harris, Sanitarium

It was very successful indeed —in no small part due to your amazing recruitment. 100% amazing.

Rigas Harbilas, The Practice

The respondents were fantastic last night, thank you so much! Everyone at BrandHook is raving about what a fabulous job you have been doing for us!

Sarah Bugden, Brandhook

THN are a great team to work with, I’ve used them over a number of years now and they are my go-to partner for high quality respondents, project managers who go out of their way to make my life easier and guidance/advice on difficult consumer recruits.

Mobile App Study

The Project

6-week study of Australian's daily activity during the weeks surrounding the Olympics.

The Recruitment

  • N=235 people Australia wide willing to commit to engagement spanning across 20 days. 
  • All respondents were phone screened at recruitment stage covering technical requirements as well as ensuring the client specification was met across the board. 
  • N=235 split into 2 rotations determining start day

The Fieldwork

  • Each rotation commenced the project one week apart and on alternating days to accommodate the high volume of daily monitoring and follow up required.
  • Daily SMS’ sent to participants each day to remind of survey completion requirements as well as special event notifications
  • Daily monitoring and cross-referencing of all participants against all compliance factors – surveys; ACR i.e. TV content; and VPN i.e. phone content.
  • Daily reporting to client of any factors or issues of concern such as technological problems with phone connectivity or dashboard issues.

The Final Say

Of N=235 recruited, N=232 completion rate with high levels of input from our panel members.

Central Location Testing

The Project

Concept & product testing of a new imported dairy dessert snack pre-release into major supermarket chains.

The Recruitment

  • N=320 mothers (25-50 years old) with at least one child between 6-14 years old, and buyers of kids desserts in P6M
  • Minimum 50% to have a child between 6-10 years old

The Fieldwork

  • N=320 ratings for conceptual stage
  • 2 monadic cells with n=160 each
  • At least n=300 (n=150 per cell) move on to product testing to be split in 2 more monadic sub cells per cell with n=75 each.
  • Sample to be split 50/50 between cities.
  • CAPI 45-minute single interviews with mother and one child at the same time, interviewer assisted, child only to do product test – mother to evaluate packaging and concept.
  • Location: Sydney and Melbourne
  • Large double refrigeration required at each venue

The Client Says

"Overall, we are extremely happy and satisfied with how the project went and with its outcome. Things were organized very well and we really appreciate the smooth fieldwork.

We also felt that your team is extremely experienced and as said before, we are not used to having field suppliers that are so involved in set-up, link check, etc. We really appreciated your support in all phases of the set up.

When the next request for Australia comes, we know whom to contact."

Consumer Profile

The Project

In-depth representations of key demographics for a major coffee manufacturer in relation to their current advertising and product range.

The Recruitment

  • N=2 consumer profiles with a 4 page brief on each segment where all markers were to be ‘hit’. 
  • A mix of sourcing our 'Gold Stars’ with an intensive and lengthy screening process.
  • A ‘veto’ phone call from the research agency first and then their end client where all parties had to agree with the selection from the pool of nominated candidates.

The Fieldwork

  • Client conducted N=2 6 hr interviews each scheduled to be filmed across multiple locations including in home, in cafes and street scape.

The Final Say

Result achieved – client was delighted to explore this method following a previously successful format also run by THN.

Focus Group

The Project

Client research involving women happy to talk about their families, the pressures of being a mum and a woman, keen to have their voices heard.

The Recruitment

  • Single Mum, Shared Custody Mum, Couple Mum.
  • Household Income above/below $80K or above/below $130K
  • Mum ages 20 – 32 and 33 – 48 years
  • Single children or Two or more children families
  • Seeking Families with children aged 5 years or under
  • Our social media campaign netted: 4425 views in Victoria and 8492 views in NSW. This also enabled us to reconnect with people who may have taken a break from market research, offering our client with new participants.

The Fieldwork

  • Client ran 10 focus groups of N=8 over 3 locations (Melbourne, Sydney & Regional NSW) across a 2 week span. 
  • As with all focus groups, THN conducted follow up procedures with the group rooms prior to each groups commencement to check attendance and touch base with any late comers. 

The Final Say

Complete attendance across all 10 groups (N=80) 

In-home Unit Testing

The Project

Product testing of a brand new nappy concept pre-supermarket launch.

The Recruitment

  • N=316 brand decision making mums of babies in nappies. 
  • Mums were put through a segmentation algorithm as part of the recruitment. 
  • Half the sample needed to be young babies in infant nappies, the other half wearing toddler size nappies, with a 50/50 gender split.

The Fieldwork 

  • Client shipped 2 nappy varieties out to participants to be tested over a 6 day period. 
  • THN hosted and distributed the 20-minute online survey to be completed by participants providing their product feedback. 
  • An additional video exercise was offered to those willing to participate wherein they spoke to the camera of their experience with the nappies trialled.

The Final Say

95% response rate achieved, N=300 of N=316 mums completed the usage and online recall.

Multi Stage Study

The Project

Consumer feedback sourcing across existing products and product trials of new technology pre-launch from both current and competitor users a of a major technology company. 

Multiple projects and research methods were used to get thoughts and opinions as well as new ideas from a wide range of tech users.

The Recruitment

Clients needed participants from a wide variety of backgrounds, and with very specific attitudes towards technology they use, and their feelings towards it.

The Fieldwork

  • Focus Groups 
  • Workshops 
  • In-store interviews
  • Product trials in various city cafes

The Final Say

“I just want to say a massive thanks for all of your work on this, the client was thrilled with the session last night! The research has been a real success.”

“Thank you for the screening responses, all the respondents you have selected match the segment criteria really well. Thanks for your hard work in this tight project.”

Online Panel

The Project

A major Australian news establishment wish to understand the implications of ceasing weekday print editions in Sydney and Melbourne by gaining consumer context and a deeper understanding of the resulting reader behaviour.

The Recruitment

N=25 across Melbourne + N=25 across Sydney regular weekday readers of specific newspaper breakdowns for a 5-day online community.

The Fieldwork

  • Five-day online forum
  • Group 1 had to live without their respective paper, sourcing their news from an alternate source – different newspaper, online, news app, TV or radio.
  • Group 2 had to live without their respective paper, sourcing their news from an alternate source but NOT any related media sites (listing was provided)
  • Group 3 had to live without their respective paper, replacing their news exclusively from the list of editions provided.
  • Respondents were required to keep a journal or “Deprivation Diary” detailing how they were coping without their paper – how it made them feel to have to source from other avenues, if they’d consider the new source as a possibility in the future, what they missed about their usual newspaper etc.

The Final Say

N=50 recruited, N=49 completed their week-long involvement.

NCSI
Amsro
Amsro