Finding the right people for your project is what we’re good at. Very good at.
...These were some of the best respondents I've ever had. All were articulate and they all participated well.
We were very happy with the recruitment – all the respondents were on spec, happy to join in and engaged. We appreciated the speed with which you recruited the groups and the professionalism of your staff.
I know yesterday’s groups were a bit of a challenge for you to recruit, I just wanted to assure you that your efforts didn’t go in vain – they were an absolutely fantastic bunch of women and we got a lot from the group yesterday. Thank you for all of your work, we were really pleased with the recruitment and are looking forward to tonight’s group!
The online communities were buzzing and it has been hard to choose respondents for the next research stage... since they have all been so good!
Just wanted to say that the latest project you recruited (10 groups) was so great - we were super happy with the quality of the respondents and how articulate and on spec they were. Thanks again to you and the team for such great work!
Again thanks for all your effort on the job – it was fantastic to work with you and your team… looking forward to the next one!
THN are a great team to work with, I’ve used them over a number of years now and they are my go-to partner for high quality respondents, project managers who go out of their way to make my life easier and guidance/advice on difficult consumer recruits.
Excellent people in terms of respondents being on spec even to the segment level, being talkative and friendly, doing pre-work, and letting us into their homes. So massive thank you there. It really contributed to the success of the project!
Tracey has really represented everything we look for from recruiters. She has been completely fabulous in checking on how things are going and working with us to find solutions whenever anything arises
Thanks so much for your fantastic service - it’s always great to work with you! The panelists were really cooperative and easy to work with – I don’t think there were any dramas at all. It was a long day but I believe we have gathered some very valuable data.
Once again, last night was a great group. Thank you so very much for all your hard work. I am again extremely impressed with all that you did.
Thanks for the respondents today. They were fantastic and exactly what I was looking for.
I just wanted to say what a delight it has been to work with you on this project. You have been nothing short of fabulous. Every step of the way you have been there, followed up and sorted it out. Thank you, thank you, thank you!
We have been using The Human Network since 2007 to recruit panelists for our consumer tests and we have always found you to be helpful, cooperative and efficient.
Thank you so much Tracey and the team at THN for always going over and above to not only recruit great respondents who are on spec and high contributors in the focus groups, but also help us pressure test our pre-tasks by actually completing the tasks yourselves by going to the store and taking pictures – we are so grateful!
Amazing response! I am wrapped!! And so is the client! And the host is incredibly impressed at the engagement on this project... says it is his highest ever, mind you, a very engaging subject!
I look forward to working with you again soon - you always make things nice and easy for me. It's wonderful passing things to you and feeling assured everything will be done to the correct specs.
The respondents were fantastic last night, thank you so much! Everyone at BrandHook is raving about what a fabulous job you have been doing for us!
Thank you! 94% recall rate, must be a new world's record!
Super recruitment again so thanks a lot for all of your efforts. It makes my job easier when we’ve got great people to chat to. The client was very impressed with the quality too.
It was very successful indeed in no small part due to your amazing recruitment. 100% amazing.
I have to say, I worked with many recruitment companies in different states & regions, in terms of the level of quality and consistency, THN is the best by far! Well done!
Thanks for everything, we couldn’t have done it without you, you guys provided more than quarter of the sample from amongst 10 different suppliers!
Firstly I have to say a huge thank you for the respondents, they were great and right on spec. Everyone turned up, and in fact because everyone was ten minutes early last night we started and finished early.
Just wanted to say thanks for everything on this project. All the respondents were fantastic, despite a rather challenging screener and complex segments. You’ve been flexible, communicative and helpful at every step of the way and this has really reinforced everything I love about working with THN.
27 September 2013
Designing surveys for mobiles
I’m not sure if many of you took part in
the AMSRS webinar in July (yes, I’ve been meaning to post about this for… a
while!) about creating surveys in a mobile world.
A few of us here did and one of the key
points we took away from Pete Cape's presentation is that survey design for mobiles should be turned around
COMPLETELY - indeed that the design should ‘start small and work upwards’.
While it seems blindingly obvious as I now write this, smartphones typically
have only 5% of the screen space of a PC – so trying to ‘transfer’ a survey (or
screener!) that has been designed on your work PC onto a smartphone is a very
difficult task indeed! Researchers should instead be designing ‘for the 5%’
screen and then amending ‘up’ - to a PC.
Some other key points Mr Cape mentioned
·To keep in mind the fact that
people sometimes ‘view’ their phones in landscape and some in profile – to
avoid missing out on questions options, you should check that all your data is visible
in both profile and landscape;
·Avoid traditional grids in
‘legacy style’ as they just don’t work on smartphones
·Minimise the options in
questions or consider splitting your question in two if you really must ask
your respondent to consider them all.
In the Southern Hemisphere we have one of
the highest smartphone ownership rates in the world and are pretty comfortable
using them. In fact, here at THN we often find that people are completing our
email screeners on their phones around the 50%+ mark, so if you’re in any doubt
about optimal screener design, then please don’t hesitate to ask us!